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  • pink

    Bright pink is youthful, lighthearted, fun and exciting. 

  • pink

    Pink encourages friendliness and discourages aggression.

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Pink encourages friendliness and discourages aggression.


Feeling Pink

The color pink affects us physically by:

  • Stimulating energy
  • Encouraging action and confidence
  • Reducing erratic behavior

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  • Color Psychology: Pink

    Understanding how color affects our world.

    by Kate Smith

    Pink is the color of happiness. Bright pink is youthful, lighthearted, fun and exciting. Combining the color red with the color white results in soft pink and is considered romantic. Pink blossoms are a favorite when giving or receiving flowers.


    Feeling Pink

    The color pink affects us physically by:

    • Stimulating energy
    • Encouraging action and confidence
    • Reducing erratic behavior


    Pink in the Garden

    Public gardens and grand palaces were once considered the province of pink water lilies, but these beautiful flowers are now making colorful additions to many home gardens.


    Unique Facts About Pink

    • Pink is thought to encourage friendliness and discourage aggression.
    • Due to its tranquilizing effects, sports teams sometimes use pink to color the locker rooms used by opposing teams.
    • Pink is thought to make people crave sugar. Pastries are often packaged in pink boxes.
    • In 1947, fashion designer Elsa Schiaparelli introduced “hot pink” or “shocking pink” to western fashion. Today the color is known as magenta.
    • Pink signifies happiness and joy in Catholicism.
    • Some studies suggest that male weightlifters lose strength in pink rooms while the performance of female weightlifters improves.


    Seeing Pink

    Pink is the signature color of a number of products and companies:

    • Victoria’s Secret
    • Pepto-Bismol
    • Mary Kay
    • T-Mobile
    • Thomas Pink
    • Owens Corning Insulation


    Speaking Pink

    Popular phrases and quotes that include pink are:

    • Tickled pink: to be happy
    • In the pink: in good health
    • Pinking shears: scissors with serrated blades
    • Pink Elephant: term to describe hallucinations during intoxication
    • Pinkie finger: the smallest finger on the human hand
    • Pink slip: notice that employment is ending
    • Pink collar: refers to a particular class of jobs that were once only filled by women
    • “Pink is the navy blue of India.” Diana Vreeland
    • “I fell off my pink cloud with a thud.” Elizabeth Taylor


    Singing Pink

    Songs with pink in the title:

    • “Mr. Pink Eyes” by The Cure
    • “Pink” by Aerosmith
    • “Pink & Blue” by OutKast
    • “Pink Cadillac” by Bruce Springsteen
    • “Pink Cashmere” by Prince
    • “A Pink Dream” by The Cure
    • “Pink Elephant” by Cherry Poppin’ Daddies
    • “Pink Houses” by John Cougar Mellencamp
    • “Pink Panther Theme” by Henry Mancini


    Pink Around the World

    Throughout history, cultures around the world have associated pink with excitement and hope.  

    • Jaipur City in India is often referred to as “The Pink City,” due to the common color theme among its bazaars, streets and temples.
    • The Chinese did not recognize the color pink until it was introduced by Western culture. The Chinese word for pink translates to “foreign color.”
    • The pink buildings and red clay of its terrain have earned Marrakesh the nickname “Rose City.”
    • In Japan, pink is considered a masculine color. In springtime the pink blossoms of the cherry trees are said to represent fallen Samurai warriors.
    • The pink ribbon is recognized as an international symbol of hope and awareness in the fight against breast cancer.